Digital marketing
Marketing that adds up, measured against one clear goal
A simple plan, the right few channels, and a monthly report you’ll actually want to read.
What does a digital marketing agency do for a small business?
A digital marketing agency plans and runs the online channels that bring in new customers, such as search, paid ads, social media, email and content, and measures them against a business goal like enquiries or sales. The best ones focus on the few channels that pay rather than trying to do everything.
Sound familiar?
Do any of these ring a bell?
Not sure what’s working?
If you couldn’t say where last month’s customers came from, that’s the first thing we’ll fix.
Ads that eat money?
Boosted posts and Google Ads can work brilliantly, or burn cash quietly. Every campaign gets a target before it starts.
A plan that never happens?
Big strategy documents gather dust. Our plans fit on two pages and come with someone to help deliver them.
What you get
The channels that pay, and none that don’t
90-day plans
A two-page plan with one goal, the right channels and a budget that tests before it spends big.
Paid ads
Google Ads, Microsoft Ads, Google Shopping, LinkedIn and Facebook, each with a clear cost-per-enquiry target.
Content marketing
Articles, guides and case studies that answer buyer questions and help with AEO and GEO.
Social media
One or two channels done properly, where your customers actually hang out.
Email marketing
Friendly, useful newsletters and welcome emails that keep you front of mind.
Analytics and GA4
Tracking set up properly, including visits from ChatGPT and other AI assistants.
Why it matters now
Attention is harder to win
- 5.7m
private sector businesses in the UK, up 3.5% in a year.
- 16.9m
people work for UK small and medium-sized businesses.
- 8% vs 15%
how often people click a result with and without an AI summary.
Source: Pew Research Center, 2025
- 4.4x
the value of an AI search visitor compared with one from Google.
Source: Semrush, 2025
How it works
How a 90-day cycle works
Goal
One business goal and the number that proves it.
Foundations
Tracking, website, offer and Google Business Profile.
Visibility
Content, local, email and one paid test.
Scale
Drop what didn’t work and do more of what did.
Review
Results, lessons and the next 90-day plan.
Want to know more?
A 90-day marketing plan for small businesses
What to fix in month one, how to get seen in month two, and what to do more of in month three, with a worked example.
Questions
Your questions, answered
Which channels do you manage?
Search (SEO, AEO and GEO), Google and Microsoft Ads, Google Shopping, LinkedIn and Facebook ads, email, content and social media.
How much should I spend on marketing?
Work back from what a customer is worth and how many enquiries turn into sales. We’ll help you set an everyday budget and a separate test budget, so trying something new never puts your best channels at risk.
Can you work with my own team?
Yes. Sometimes we plan and coach while your team does the work; sometimes we take on the specialist bits and they do the rest.
Do you set up Google Analytics 4?
Yes, with proper tracking for calls and forms, and a separate channel for visits from ChatGPT, Perplexity, Gemini and Copilot.
Your next step
starts here
Every hour you put into marketing should pay you back. Give us a call, drop us a message or WhatsApp us, and we’ll help you work out what to do next. No hard sell, promise.
We’re based in Brighton and work with businesses across Sussex, Hampshire, Surrey, London and the rest of the UK. Areas we cover